2. Java Lords

Java Lords is a local coffee house off Euclid Ave in Atlanta's Inman Park neighborhood. They host local bands for one show nights as well as open mic nights every Tuesday evening. They sell coffee, baked goods, and have a full bar. They are connected to 7 Stages Theater and share performing space with the lobby of 7 Stages.

When project was being described to manager and staff, they openly said, "We don't really have a brand to redo...we don't even have a logo."

In their own admission of lack of a solid logo, they expressed that they are ripe for a solid brand.

Photo of facade of shop and outdoor signage.


Customer seating area. There is an additional outdoor patio area to the right of this photo.

Cash wrap and employee area. Bar starts in the foreground and extends back to customer seating area.

Key words describing this establishment:

• Locally owned
• Performance based
• Casual
• Anti-corporate
• Varying customer base
• Local artist based
• Local music based
• Laid back
• Grunge modern